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Who controls your customer base? On to new Manufacturer-Customer Dynamics

In recent times, we’ve empowered numerous customers to innovate by creating digital products seamlessly integrated with their existing physical offerings. Witnessing the success stories where digital products surpass traditional ones in revenue has been incredibly rewarding for us. At the same time, we’re being approached by different manufacturers ranging from consumer dairy products to weapons. […]

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Crossing the Digital Product Shame – How to Thrive in this Era

In its 18-year journey, BaseN has witnessed numerous triumphs in digital product deployments and service conversions, both on the BaseN Platform and other environments. However, there’s a silent underbelly of failed IoT projects that never make it to the commercial realm, with some companies experiencing multiple consecutive setbacks, breeding a reluctance to venture again. Understanding […]

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Breaking Free from Core Business Shackles: Your Path to Agile Resilience

Concentrate and specialize – common old-school business advice In a world largely still without spime, the next generation digital twin: Concentrate on your core business! Specialize on your niche and be the world leader in it! Decide what not to do! Sell off anything else! Ditch other than most profitable customers! Conglomerates are dead! These […]

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Scalable, Fault Tolerant and Distributed – What Makes BaseN’s Unique DNA

Those are the original principles on which we’ve built BaseN. During the last 19 years, our self-sufficiency and independence from the global cloud and singular network providers, and third parties in general has sometimes been called into question as old-fashioned and heavy. “Develop fast, fail fast, don’t own any assets, concentrate on your core business!” […]

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Unleashing Innovation: The New Quest for Walking Containers

A few weeks ago I had the privilege to visit Cargotec Kalmar’s ‘harbor on a dry land’ near Tampere, Finland. The site is one of their R&D hubs, with all their cargo-moving and lifting products being tested in a very real environment.  Most of their special cargo-moving vehicles are already fully digitalized and capable of […]

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BaseN’s Next-Level Edge Computing for Networks, IoT, CDN and DDoS

BaseN has grown to be the Platform of choice for a multitude of mission critical industries, and some businesses running on top of us have hundreds of thousands of end customers, who take flawless access 24/7 for granted.   BaseN Platform was designed to be inherently scalable and fault tolerant from its inception, which means we’ve […]

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From Ground to Sky Now – Lifelong Learning in AI

As our shareholders arrived to our general meeting to appoint a new board member, I had a chat with one of our original team members about self driving cars. Just a month ago I had a chance to see Google’s Waymo and a couple of other autonomous driving initiatives in Silicon Valley.  The Waymo is […]

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Technology Leaps at Home: From Alcatel to Broadcom

Last Friday I finally decided to replace my home access router, a Cisco 877W which had served me well for the last 12 years. Its venerable Alcatel ADSL chipset had, after a few thunderstorms, finally started to degrade to a point that the connection was breaking up a couple of times a day.  Like all […]

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Softbank’s Grand Vision for Everything-as-a-Service: Now ARM-ing for the Future

Softbank, the Japanese telecom/everything provider with its 30 year business plan and 300 year strategy, recently acquired ARM Holdings with a record sum of 24 billion pounds. Not all investors were thrilled, but I think that the move is very logical, what comes to Softbank’s vision of becoming a global ‘Everything-as-a-Service’ provider. Chances are you’re not that familiar […]

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Lost in the Hive: A Few Quick Lessons from a Beekeeping IoT Odyssey

A couple of weeks ago we accidentally run into an interesting, albeit failed project, which aimed to digitalize beekeeping. Honey-producing bees are very sensitive what comes to their environment, meaning temperature, humidity and other parameters such as microparticle pollution and ambient noise levels. The disappearance of large swathes of bees around the world is still […]