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Digital Winter

Being a mission critical service provider, BaseN has always emphasized situational awareness of physical and digital assets. Due to increasing cloudification, the latter is more and more difficult as systems become more complex and interdependent. This week we’ve witnessed several explosions in the gas pipes on the bottom of the Baltic Sea. Disrupting energy supplies […]

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Socks Redux

10 years ago I wrote about SaaS, which in our real-world dictionary means Socks-as-a-Service. Fast forward to this day, and we have a few boutique textile manufacturers who deliver socks via subscription service and at least pretend to model their customer needs. Slow, but at least some progress. At the same time, Fast Fashion is […]

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Smart Homes: How IoT Continues to Revolutionize Modern Life

The holiday season has already started, and many people are leaving their homes for an extended time. This is also the time of the year when people tend to worry the most about the condition of their homes, including the appliances and water system. That is where the utility of a smart home far surpasses […]

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Sustainable Who?

Time and again we see pieces of news depicting how retailers ‘get caught’ disposing of returned and/or only slightly damaged consumer goods. Amazon does this regularly too, but their process rarely sees daylight. The more expensive the product, the smoother the process. The common reaction is to frame the retailer as immoral and unsustainable, but […]

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Sense and Sustainability

My early work experience and some of my greatest leadership examples come from A. Ahlström, a Finnish family company established in 1851. Starting there as an intern in 1984 while 13 years old, throughout the years I had the luxury of witnessing a company which sustained two world wars and always found ways to create […]

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The Ultimate Twin

Often when we initiate a customer project, our service design process quickly reveals the roadmap for transforming the existing physical product into a combined digital service. In other words, it is already clear what are we creating the digital twin of. However, the most intriguing cases are the ones where it takes some time to […]

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A scarce resource and how each of us can make a positive impact

Our planet is 75% covered by water, but 97.5% of that water is saltwater. We only have 2.5% of freshwater to drink. Yet, on a daily basis, we use 10 billion tons of freshwater worldwide. Water is without a doubt the most important resource we have. Our bodies consist of at least 60% of water. Humans also […]

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Old Mac Donald had no connected farm

I grew up in a small idyllic village where it was normal to have an own garden to grow your own food. Living at home, I have never experienced a shortage of food, regardless of whether it was vegetables or fruits. My family would also preserve the food to make it last throughout the winter. […]

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Sailor, your home is the sea – or is it?

Rethinking urban infrastructure on a global scale As a generally curious person, I am always excited to hear about the latest developments around me. This is not limited to any area, but I do care about the environment quite a bit. I am all in for optimizing things that leave room for improvement, especially when […]

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Digital Twins.. for People?

During the last few years we’ve created a plethora of Digital Twins (DT) for our customers, implanting objects like rotor sails, roofs, construction sites, SDWANs and many other real-world things successfully on BaseN. With our patented and self-sustained platform evolving more and more towards a standard, global DT/SPIME environment, we’ve also gradually added new capabilities […]