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Preparing for Unknown Unknowns

During my career and especially with BaseN, I’ve had the luxury of seeing a great many different kind of industries and companies, ranging from mining and slaughterhouses to space exploration, gaming and high-frequency trading. In all industries there are sustainable companies and business models, and those who may prosper for now but which are almost […]

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Crossing the Digital Product Shame – How to Thrive in this Era

In its 18-year journey, BaseN has witnessed numerous triumphs in digital product deployments and service conversions, both on the BaseN Platform and other environments. However, there’s a silent underbelly of failed IoT projects that never make it to the commercial realm, with some companies experiencing multiple consecutive setbacks, breeding a reluctance to venture again. Understanding […]