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Socks Redux

10 years ago I wrote about SaaS, which in our real-world dictionary means Socks-as-a-Service. Fast forward to this day, and we have a few boutique

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Sustainable Who?

Time and again we see pieces of news depicting how retailers ‘get caught’ disposing of returned and/or only slightly damaged consumer goods. Amazon does this

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Sense and Sustainability

My early work experience and some of my greatest leadership examples come from A. Ahlström, a Finnish family company established in 1851. Starting there as

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The Ultimate Twin

Often when we initiate a customer project, our service design process quickly reveals the roadmap for transforming the existing physical product into a combined digital

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